Introducing Pam Aungst
Pam Aungst is owner of Pam Ann Marketing, and Stealth Search and Analytics. Both offer SEO, PPC, and Analytics services. Pam loves the outdoors. She lives in Northern New Jersey with her boyfriend and 18 year old daughter.
Show Notes
Website | Pam Ann Marketing
Website | Stealth Search and Analytics
Twitter | @PamAnnMarketing
Episode Transcript
Liam: This is Hallway Chats, where we talk with some of the unique people in and around WordPress.
Tara: Together, we meet and chat with folks you may not know about in our community.
Liam: With our guests, we’ll explore stories of living – and of making a living with WordPress.
Tara: And now the conversation begins. This is Episode 47.
Liam: Welcome to Hallway Chats. I’m Liam Dempsey.
Tara: And I’m Tara Claeys. Today, we’re joined by Pam Aungst. Pam is owner of Pam Ann Marketing, and Stealth Search and Analytics. Both offer SEO, PPC, and Analytics services. Pam loves the outdoors. She lives in Northern New Jersey with her boyfriend and 18 year old daughter. Welcome Pam!
Pam: Hi.
Liam: Hi, Pam. Thanks for joining us, appreciate it. Can you tell us a little bit more about yourself? More than what we heard from Tara?
Pam: Sure. As she said, I live in northern New Jersey and I do love the outdoors, camping, and hiking, and fishing, or just sitting outside being out in nature, I love that personally. Workwise, I am the owner of Pam Ann Marketing and Stealth Search and Analytics. We’ve been in business for about seven years now. Both companies are kind of sister companies of sorts. They’ll do the same thing but for different audiences. Through Pam Ann Marketing, we work directly with established businesses and nationwide brands that want to take their search and analytics strategies to the next level, and through stealth, we do SEO, PPC, and analytic services on a private label basis through other marketing agencies that want to offer such services to their clients without hiring employees to do so.
Tara: That’s interesting. Which one is older of the two? What was the first one that you started?
Pam: Pam Ann Marketing is the original, Stealth is a recent addition, less than a year now we came out with that sister company to offer the same services but on a totally different basis, on a stealth basis, flying under the radar basis where we do them on a private label structure through other companies kind of making it look like they’re doing it.
Tara: Yeah, I love that name and the service that you’re offering as an agency owner myself and learning enough analytics and SEO stuff, I can really relate to agencies that are looking to white label that for their clients. Because you don’t want to keep outsourcing it, but on the other hand, you don’t have the resources and expertise to do it at a high level internally. That’s really great service that you’re offering.
Pam: Yeah, we try to customize it as best we can because I think that– and that’s why I call it private label as opposed to white label, I don’t know if that means a difference to everyone else, but to me, there’s a little bit of a connotation with white-labeling services that it’s just this preset cookie cutter package of things done a certain way that you just put your stamp on. And we’re trying to be much more custom than that and try to bridge that divide between that white labeling, slapping your name on something that you have no control over or fully taking control and hiring employees. We’re trying to bridge that gap and be somewhere in the middle wh...