On this episode, we cover how Facebook charges for your ads as well as a few other things like:

• Campaign Spending Limits
• Campaign Budget Optimization
• Daily Budget
• Lifetime Budget

Also, I go over why getting charged by impression vs link clicks is actually not a bad thing and for the most part is the optimal way to run your ad campaigns.

The key to how you get charged is how you set up your account and I review this toward the end of the episode.

 If you need help or have questions regarding Facebook ads then join my closed group:

https://www.facebook.com/groups/thefunnelstrategist/