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Paul discusses blue ocean strategy through the examples of Yellow Tail Wine, Cirque Du Soleil, Pirate's Cove Waterpark, and more.
Sources:
https://www.amazon.com/Blue-Ocean-Strategy-Uncontested-Competition/dp/1591396190
By Paul Gilbert5
44 ratings
Paul discusses blue ocean strategy through the examples of Yellow Tail Wine, Cirque Du Soleil, Pirate's Cove Waterpark, and more.
Sources:
https://www.amazon.com/Blue-Ocean-Strategy-Uncontested-Competition/dp/1591396190