Planning to the MAX. UNPLANNED

EPISODE 5: BOOZE BUD with Luke James


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ALCOHOL makes up a large portion of the entertainment industry which has absolutely been turned on its head since COVID19. 

However, online shopping for BOOZE has seen a PHENOMENAL INCREASE IN SALES OVERNIGHT and has held throughout this period. I was super interested to learn about what COVID19 has meant for online BOOZE sales, the logistics behind this, and the adaptations a retailer had to make to keep up with demand. We loved catching up with Head of Supply Chain at BOOZEBUD, Luke James - the business has dealt with a 5 TIMES normal business increase and as a result have been able to fast track their growth and learning considerably. 

Luke, thank you for the insight!

https://www.boozebud.com/


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Planning to the MAX. UNPLANNEDBy Samantha Ind