Building an online marketplace is a fun and uphill task. The sharing economy has provided many opportunities for new businesses to be started. Entrepreneurs are creating solutions to existing problems and creating new solutions for problems we never thought we had. Being able to spot an opportunity and executing on it is a skill.

Airbnb, Uber, and Kickstarter are examples of businesses which were born out of frustration to problems the founders had. Each business is a marketplace that has a supply and demand side. Supply and demand are the heartbeat of a marketplace business. One cannot succeed without the other.

In this episode we discuss the approaches of building a marketplace and the pitfalls a founder might come across when creating one for a specific niche. Owen has experience with building a marketplace business with Sneakerdeck. Sneakerdeck was an online sneaker reselling platform that provided buyers with the peace of mind that they were getting authentic sneakers. Owen provides steps, and strategies to create a marketplace for any industry and gives insights on what it takes to be successful. Press play and enjoy!