We all have an idea of what our target audience is and how we are going to reach them.  

In this episode of Down & Digi, we talk through the value of looking at your current customers and using that information to help guide who your target audience really is.   

Knowing this not only helps you craft your messaging but also makes your sales team more effective.   

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If you have a burning question that you would like featured, send us a message and we will be sure to include it in a future episode.  

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