Greg Satell is a transformation & change expert, international keynote speaker, and bestselling author of Cascades: How to Create a Movement that Drives Transformational Change, whose work has appeared in Harvard Business Review, Barron's, Forbes, Inc., Fast Company and other A-list publications. His earlier book, Mapping Innovation, was selected as one of the best business titles of 2017. An accomplished entrepreneur, executive and one of the foremost experts on transformation today, Greg speaks to audiences around the world and works with leading organizations to better compete in a disruptive marketplace. He is consistently ranked as one of the top five innovation bloggers in the world and was named by IDG as one of "10 Digital Transformation Influencers to Follow Today." Greg helps organizations overcome resistance to change and blaze a path toward a better future. In this episode, learn why innovation isn’t about finding the right ideas, but rather it’s about finding great, meaningful problems that need solving.