Data and insights are only valuable when animated through a lens of creativity and action. In this episode we speak with some of the WPP AUNZ brains behind Secrets & Lies Applied, a WPP AUNZ think tank using insights drawn from the research and applying them to solve business and social problems through creativity and collaboration. Rose Herceg, WPP AUNZ’s Chief Strategy Officer, and whiteGREY’s CEO Lee Simpson, chat with young minds from across WPP AUNZ about the research insights, the best ideas they’ve developed together, and why the intersection of technology and humanity is such fertile ground for creativity. Special guests include: Marco del Castillo and Rebecca Drummond (Strategy Directors, Wavemaker) and Jack Burton and Lucas Fowler (Creatives, Ogilvy Australia).