I Can Sell That

Episode 5: The Ancient Religion of Marketing (Part 1 of 2)


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Did you know that the philosophy at the heart of American marketing was taken from an ancient, pre-Christian religion?

Plus, we talk using fear to understand motivations and actions of your customers. 

Additional topics include sales psychology + customer identity, plus a look at how Apple took the personal computer market mainstream.

Part 1 of 2, these topics will be continued in the next episode.

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I Can Sell ThatBy Sutton Smith

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