Welcome back to SOLO Diaries!

If you’re a beauty or wellness solopreneur who wants a brand that feels elevated and financially solid, this preview with Jacqueline Ciulla is for you. After years of grinding (15 weddings in a month at one point), Jacqueline rebuilt around a clear “why,” simple systems, and content that actually drives clients.

Why this matters: Awards and a busy calendar don’t always mean profit. Jacquelina shows how pricing confidence, intentional marketing, and basic number tracking can flip burnout into sustainable growth—so your time, attention, and money (your “ATM”) pay you back.

In this free preview, you’ll hear:

• How a hard life season shifted Jacqueline’s purpose—and shaped Curated Hair & Company

• The reality behind “busy but broke” wedding work (and what she’d price differently now)

• The content strategy that moved her to the top of local searches (IG/TikTok)

• The simple Square reports she checks to track new clients, average ticket, and seasonality

• Why carving out two “backend” days weekly made the rest of her week easier

Ready to hear the full, raw conversation with Jacqueline?

Upgrade to MONEY SOLO Premium for her complete playbook: pricing shifts that stick, her content rhythm (from 5 hours/day to ~1 hour), referral + reporting setup in Square, and how UGC brand deals add a new revenue stream—plus the mindset that keeps her consistent.

Premium members also get weekly coaching, financial trackers, and ongoing tools to grow a calm, profitable solo business.

Sign up using Jacqueline’s links: [Monthly] | [Annual]

Follow Jacqueline @jacquelinecuratedhair for behind-the-chair tips and content ideas in real time.

Thanks for listening to SOLO Diaries—see you next time!