A self-described failed cartoonist, Jeff Kinney spent eight years developing his first "Diary of a Wimpy Kid" novel after syndicates passed on his daily comic strip. Within a few years after that, he found himself with a hit book series and a movie in the works (the first of many), and he's since become the steward of a worldwide franchise that shows no signs of abating. Plus, he gives back every day to his community of Plainville, Massachusetts, via his bookstore, An Unlikely Story. How cool is that? For some reason, Jeff sat down with London & Chianca for a wide-ranging interview on Strip Search: The Comic Strip Podcast.