When you launch a business it's not uncommon to feel like you have to acheive everything all at once. The sales goals, the distribution, the brick and mortar location, it can be overwhelming. That's why I'm so excited to share Carrie Morey's story, owner of Callie's Hot Little Biscuits. She started her biscuit company slowly, with a clear goal in mind, and took her time expanding and growing. As she likes to say "there's no traffic in your own lane," and if her journey to a multi-million dollar company is any testiment, going at your own pace is a sound business strategy.