Small Business Survival Conversations

Episode 54: How to Make Culture and Values Stick


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Why should culture be important to you as a small business owner? If you don’t have an immediate answer, it probably means this topic doesn’t receive much attention.  You may even think of culture as one of those “soft” aspects of the business that doesn’t drive results. You are wrong. So in today's episode, Dr. Michael Troyer and Anna Steinfest will teach you why culture is important to your bottom line and how to be successful in implementing it in your organization.

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Small Business Survival ConversationsBy Anna Steinfest

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