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Episode 55: Social Media Results. NOT The Way Everyone Else Does It. Here's WHY
When it comes to social media, many companies get stuck in trying to do too much based on too many different opinions. Enter Jenna Winzenburg. A voice a clarity that's refreshing. And right.
Jenna is a 10 year veteran of social media, website creation, and a former regional Digital Content Manager for national companies like Universal and iHeartMedia. Having worked with Jenna for several years, I can tell you she can analyze statistics and research with the best of ‘em. But Jenna never sacrifices common sense. And I’m here to tell you, that’s rare. Here are some examples from this podcast.
Google ads are not as hot as you think. Just expensive. And if you’re with an ad agency that says digital advertising alone will make your company successful, you might want to define what “success” means. Likes? Clicks? Or Sales? Most agencies are all about showing the clicks, while the clients want to be shown the money.
“The number one thing most new clients tell me is how they have been advised by sellers to spend thousands of dollars a month on digital ads to grow their leads. Here's the thing you must remember: CONTENT still wins.” Alright, so let’s take 25 minutes with Jenna Winzenburg and get Social. Results.
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By Scotty Mac ProductionsWhen it comes to social media, many companies get stuck in trying to do too much based on too many different opinions. Enter Jenna Winzenburg. A voice a clarity that's refreshing. And right.
Jenna is a 10 year veteran of social media, website creation, and a former regional Digital Content Manager for national companies like Universal and iHeartMedia. Having worked with Jenna for several years, I can tell you she can analyze statistics and research with the best of ‘em. But Jenna never sacrifices common sense. And I’m here to tell you, that’s rare. Here are some examples from this podcast.
Google ads are not as hot as you think. Just expensive. And if you’re with an ad agency that says digital advertising alone will make your company successful, you might want to define what “success” means. Likes? Clicks? Or Sales? Most agencies are all about showing the clicks, while the clients want to be shown the money.
“The number one thing most new clients tell me is how they have been advised by sellers to spend thousands of dollars a month on digital ads to grow their leads. Here's the thing you must remember: CONTENT still wins.” Alright, so let’s take 25 minutes with Jenna Winzenburg and get Social. Results.