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Episode 56: My Number
So, nostalgia for commercials is weird, right?
I was listening to the episode edit, trying to figure out an angle for this write-up that you’re reading (hi hello welcome) and thought maybe it’d be fun to find a super niche piece of media from 2005 and write about it. So I head to YouTube to brainstorm, type in “2005 things” in the search bar and so many of the results were just commercial compilations. Which….struck me as strange, and now I’m doing an Overthink about it and dragging you along.
Commercials are a strange sort of pop culture time capsule. I have used them several times as fodder for write-ups: The Mc DLT commercials, KC Masterpiece, [a third thing that I’m too lazy to research], the list goes on. Some of the longest running TLAT references are just old commercials: Bagel Bites, Crossfire, you know ‘em. They’re strange because they do capture the vibe of a time, but also…they are * just* selling you stuff. Bagel Bites Guy is wailin’ into a mic trying to get you to buy a box so you can do your own bagel bites draft meme and he can get his royalty check. But also I can’t help but think about how back in 2005, commercials were memes before we had a term for memes! They were these tiny weird little pieces of media that everyone experienced because we all had more or less the same basic cable package and options were limited. But because they were doing Catchy Capitalism, everyone that was watching TV at a certain time is now just a sleeper agent walking around waiting for the activation phrase “education connection” ,“800-588-2300”, or “structured settlement”. (Also why were there so many contraptions that allowed you to add filling inside a cake?!) And now we’ve circled from “annoying things that interrupt my show” to apparently “Thing on YouTube that I am actively seeking out to do A Nostalgia.” The commercial [is] the show. And for someone who traffics in nostalgia for occasional content, I don’t know why this hits me as strangely bleak today. Maybe commercials are art, and I’m the problem. The question at the beginning that started as a leading question is now…just a question, I guess. Maybe I’m wrong. Maybe I’m Grandpa Simpson, yelling at cloud.
The world is weird now, who am I to judge you for sitting down to watch all nine versions of the free credit report dot com commercials? They are bangers.
Anyway, here’s part two of our 2005 music episode. Hope you enjoy it.
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By Talking Like A Teen
5
22 ratings
So, nostalgia for commercials is weird, right?
I was listening to the episode edit, trying to figure out an angle for this write-up that you’re reading (hi hello welcome) and thought maybe it’d be fun to find a super niche piece of media from 2005 and write about it. So I head to YouTube to brainstorm, type in “2005 things” in the search bar and so many of the results were just commercial compilations. Which….struck me as strange, and now I’m doing an Overthink about it and dragging you along.
Commercials are a strange sort of pop culture time capsule. I have used them several times as fodder for write-ups: The Mc DLT commercials, KC Masterpiece, [a third thing that I’m too lazy to research], the list goes on. Some of the longest running TLAT references are just old commercials: Bagel Bites, Crossfire, you know ‘em. They’re strange because they do capture the vibe of a time, but also…they are * just* selling you stuff. Bagel Bites Guy is wailin’ into a mic trying to get you to buy a box so you can do your own bagel bites draft meme and he can get his royalty check. But also I can’t help but think about how back in 2005, commercials were memes before we had a term for memes! They were these tiny weird little pieces of media that everyone experienced because we all had more or less the same basic cable package and options were limited. But because they were doing Catchy Capitalism, everyone that was watching TV at a certain time is now just a sleeper agent walking around waiting for the activation phrase “education connection” ,“800-588-2300”, or “structured settlement”. (Also why were there so many contraptions that allowed you to add filling inside a cake?!) And now we’ve circled from “annoying things that interrupt my show” to apparently “Thing on YouTube that I am actively seeking out to do A Nostalgia.” The commercial [is] the show. And for someone who traffics in nostalgia for occasional content, I don’t know why this hits me as strangely bleak today. Maybe commercials are art, and I’m the problem. The question at the beginning that started as a leading question is now…just a question, I guess. Maybe I’m wrong. Maybe I’m Grandpa Simpson, yelling at cloud.
The world is weird now, who am I to judge you for sitting down to watch all nine versions of the free credit report dot com commercials? They are bangers.
Anyway, here’s part two of our 2005 music episode. Hope you enjoy it.