For most creatives and freelancers, "strategy" is throwing stuff at a wall to see what sticks. Are you trying to figure out why ads aren't working? Social media engagement sucks? 
One big factor is not treating your creative process and output like the commercial enterprise it is. Most people confuse taking classes in ad tactics as a strategy. It's not.  
Find out what is it, and why it's important for you!

For most creatives and freelancers, "strategy" is throwing stuff at a wall to see what sticks. Are you trying to figure out why ads aren't working? Social media engagement sucks? One big factor is not treating your creative process and output like the commercial enterprise it is. Most people confuse taking classes in ad tactics as a strategy. It's not. Find out what is it, and why it's important for you!

For most creatives and freelancers, "strategy" is throwing stuff at a wall to see what sticks. Are you trying to figure out why ads aren't working? Social media engagement sucks? 
One big factor is not treating your creative process and output like the commercial enterprise it is. Most people confuse taking classes in ad tactics as a strategy. It's not.&nbsp; 
Find out what is it, and why it's important for you!

Episode 58: Business Strategy for Creatives

Creating Pros blends creativity with business. Being a professional isn’t about the money you make, the position you hold, your level of expertise, or fame. It’s the motivation and attitude you bring to your work, a desire for always improving, and balancing your creative output with getting the business done.

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Episode 58: Business Strategy for Creatives

Episode 58: Business Strategy for Creatives