About Deepit Purkayastha:  

My next guest on The One Percent Project is Deepit Purkayastha. He is the co-founder of Inshorts & Public app. Deepit's entrepreneurial journey began in an IIT Kharagpur dorm room with his co-founders Azhar & Anunay. 10 years later, Inshorts is India's #1 short news app, with 10 million+ active users, and Public App is India's largest platform for hyperlocal content, with 50 million+ active users.  In this conversation, Deepit talks about how he convinced his parents to take a gap year to pursue Inshorts, his counter-intuitive insights about the Indian consumer, why Inshorts & Public App are unique, their product moat, and much more.

Key Take Aways & Transcript: https://bit.ly/TOP_Deepit

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00:00 Intro 

01:24 Is a start-up an extreme expression of founders' nature? 

02:48 How he convinced his parents to take a gap year to build Inshorts? 

04:19 The importance of timing in launching products.

11:30 Why is Inshorts & Public App unique, and what is their product moat?