LinkedIn is one of the Big Three social media platforms, and if you operate in the B2B space, then you’ll no doubt be on there. BUT, do you know how to access all of its magic?

For today’s episode, I have interviewed Amanda Brown – LinkedIn specialist.

Over the past decade Amanda has trained hundreds of business professionals to use LinkedIn to build valuable networks and to use the platform as part of a wider online marketing strategy.

She has an online programme, LinkedIn Liftoff, which teaches you how to use LinkedIn to showcase your expertise, generate leads, build high quality relationships and grow your business - without paying for a premium account and without spending hours on LinkedIn every day or spending money on ads.

There are SO many golden nuggets in today’s episode: you will need a pen and paper to take notes!

For instance:

Amanda teaches us how to generate segmented leads...using polls (who’d have thought?!);

How to target your audience in different time zones or at different times of the day – without generating any new content;

How to get the best of out of LinkedIn Stories...

....and so very much more.

It was great fun recording this, as you can tell from laughter peppering our entire interview, so I hope you enjoy listening as much as I enjoyed interviewing Amanda for you!

You can download Amanda’s free 65 LinkedIn Post Ideas at:

https://courses.alterra-consulting.co.uk/65ideas 

And you can find her via her website at: www.alterra-consulting.co.uk

As always, thank you so very much for listening and subscribing.