In this episode, the Boyz sit down with Luke Lunkenheimer, President of Paid to Persuade, whose story is anything but typical. Before sitting at the table with names like Tai Lopez and Brad Lea, Luke was navigating a path that included incarceration, car sales, and personal reinvention.

Now a go-to authority in sales and leadership, Luke shares how hitting rock bottom helped him rise to the top—and why his journey gives him a unique edge when it comes to mastering persuasion.

What You'll Learn:

How Luke went from jail time to top-tier sales coach

Why most people get persuasion wrong

3 simple questions that help you close deals faster

Why trust beats tactics every time

What's really holding people back from buying—and how to shift it

If you're in business, sales, or leadership, this is a must-listen episode. Raw, real, and packed with wisdom.

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Connect with David: Website: www.businesswiththeboyz.com LinkedIn: www.linkedin.com/in/daviddecelle Email: [email protected]

Connect with Landon: Website: www.businesswiththeboyz.com LinkedIn: www.linkedin.com/in/landon-troyer-837b822b Email: [email protected]