We cannot get away from it, AI is here to stay. So how can we harness the best of it?

Sit down with Alessandra Sala, and hear how she’s dedicated her career to harnessing the technology for social good. Alessandra shares her journey to the forefront of AI innovation and reflects on the pivotal role ethics play in shaping technology that benefits humanity. From her experiences as a scientist and advocate, she offers insights into how responsible AI can drive inclusion, fairness, and transparency. We also discuss what it truly means to be a good mentor - how to guide with empathy, foster curiosity, and empower the next generation of technologists. And we shed light on the intersection of technology, ethics, and leadership, revealing how purpose-driven innovation can help build a more equitable digital future.

Rewire is a Cup & Nuzzle production for the GSMA

Series Producers: Abby Hollick & Frank Palmer

Producer: Louise Sinnerton

Executive Producers: Graham Hodge & Matt Everitt

Production Manager: Maxim Taylor

GSMA:

Head of Brand & Content Strategy: Julie Mahoney

Global Creative Director: Andy Robinson 

Project Manager: Osaze Obazuaye 

Senior Video Creative: Christopher Waggott 

Copywriter: Rachel Holmes