Andrea Doyon first made headlines at the distinguished Canadian creative agency Sid Lee, where he became their Chief Technology Officer at the age of 18. Andrea is now the Chief Storyteller at Alice & Smith, a renowned firm that specializes in Alternate Reality Gaming. Andrea and Alice & Smith are recognized as pioneers and leaders in the Gaming world and are responsible for one of the first permanent Alternate Reality Games called The Black Watchmen.

The sixth instalment of The Next Voice You Hear will take a closer look at gamification. However, this discussion will go well beyond the realms of your traditional gaming experience that is offered by the likes of Nintendo, PlayStation or Xbox.

For more information on Andrea Doyon and Alice & Smith, please visit - http://www.aliceandsmith.com/

SHOW NOTES:
The Black Watchmen 
CocaCola China - Chok! Chok! Chok!
Foldit
What Educators can learn from Gamification