Breaking MedTech

Episode 6 - Budget Marketing


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No budget? No problem. In this episode of Breaking MedTech, Ryan and Cope break down how small medical device companies can gain attention and drive growth—even with limited funds.Instead of waiting for a big marketing budget that may never come, they discuss how to start with:✅ Your phone – High-quality video content is in your pocket. Use it.✅ LinkedIn & a founder brand – Build trust and visibility where your customers are already paying attention.✅ Email marketing – Nurture leads, educate your audience, and keep your brand top of mind.Too many small med-tech companies stall out because they think they can’t afford to market. The reality? If you do nothing, you’ll disappear.Watch the full episode to learn how to start simple, make an impact, and grow from there.

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Breaking MedTechBy Ryan Pistone + Mark Copeland