In this episode we dive into leaning in & analysing your business to understand what you really need to do for 2024.

SWOT Analysis:

List your business Strengths, Weaknesses, Opportunities & Threats.

PESTLE Analysis:

List the External Macro Influences on your business under the following heading:

Political

Economical

Social

Technological

Legal

Environmental

Paper Clip Challenge:

List all the uses of and people that may benefit or take value from your products or services.

The more outside the box the better!

We’d love to know how you get on. Let us know at [email protected] and [email protected]

Intro/Outro Music:

Pleasant Porridge Kevin MacLeod (incompetech.com)

Licensed under Creative Commons: By Attribution 4.0

⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠