Mike Lake joins Danielle Burmeister in this discussion about casket and urn sales and the growth in disposition options over the years. Mike is director of partner growth with Matthews Aurora. In their chat, Mike covers everything from his time growing up in the funeral profession and what has shaped his career to how selling wine coolers differs from caskets! They also discuss the significance of funeral services and how the casket price protection plan can help minimize the impact of inflation on funeral home businesses.