Join us for an enlightening episode of The Maker & The Mix as we delve into the crucial topic of setting client expectations in the creative concrete industry. Discover why effectively managing expectations can be the key to success for your business, and gain valuable insights on how to establish clear expectations across all aspects of your operations, from pricing to quality and process.

For a comprehensive deep dive into the world of pricing, marketing, and selling creative concrete, we invite you to explore our in-depth course, Sales & Marketing 101. This transformative course covers all the essential aspects of running a thriving creative concrete business, equipping you with the knowledge and tools to master pricing strategies, effectively market your offerings, and create solid contracts that protect your interests. Discover more about this invaluable resource at concretecountertopinstitute.com/product/sales-marketing-101.

While you elevate your business acumen, don't miss out on the upcoming training opportunities provided by The Concrete Countertop Institute. Join us for the highly sought-after Ultimate Creative Concrete Course, where you'll unlock the secrets of crafting extraordinary concrete creations and gain the confidence to take your skills to new heights. Reserve your spot for the upcoming classes on August 7-11 and December 4-8, 2023, and embark on a transformative learning journey.

Additionally, we offer the 2-Day Professional GFRC Training, a comprehensive program designed to enhance your expertise in GFRC techniques and enable you to create breathtaking GFRC concrete elements. Mark your calendar for November 9-10 and expand your skillset in this dynamic field.

To learn more about these exciting training opportunities and secure your spot, visit concretecountertopinstitute.com. Prepare to exceed client expectations and thrive in the creative concrete industry with The Concrete Countertop Institute.

Tune in to The Maker & The Mix podcast on Spotify and YouTube for captivating discussions, expert insights, and invaluable guidance from hosts Caleb Lawson, Jeff Girard, and our esteemed guests.

Website: concretecountertopinstitute.com

Sales & Marketing 101: concretecountertopinstitute.com/product/sales-marketing-101

Ultimate Creative Concrete Course: concretecountertopinstitute.com/product/ultimate-creative-concrete-training

2-Day Professional GFRC Training: concretecountertopinstitute.com/product/pro-gfrc