On this episode, we hear University of Michigan's notorious Marcus Collins interview music mogul, Steve Stoute. Beginning his career working with everyone from P Diddy to Mary J. Blige to Will Smith and more, Stoute had seen it all in the music world from a very young age. Seeing a gap in the marketing space, he pivoted his career there, and founded Translation, a marketing agency rooted in the idea of tapping into culture. Since then, he has combined the two worlds to found United Nations, a platform meant to maximize the rights of its artists, and has even taken on a role with the New York Knicks. In this conversation, he discusses the overlap of sports and entertainment, the day to day of working with such big names, and what it truly means to be in touch with "culture."