Today on Subscribing to Wellness we are joined by Sanzo founder and CEO, Sandro Roco. The idea for Sanzo originated when Sandro, a queens-born Filipino American, was walking through an Asian Super-market in Manhattan’s Koreatown and he noticed there was a gap between American brands and the legacy Asian brands. Sanzo is a Asian-inspired sparkling water made with real fruit and zero added sugar. We talk to Sandro about the crowded beverage market, educating his consumer and so much more!

Episode Fun Facts:

1) Sanzo raised a $10M Series A in early 2022 led by CircleUp Growth Partners. 2) Sanzo recently executed an amazing LTO partnership with Jeremy Lin.