Krista chats with Alexandra Zatarain, co-founder and Head of Brand at Eight Sleep, a company whose mission is to use technology to improve sleep and help its customers achieve sleep fitness. Alexandra explains how the sensors and temperature controls built into Eight Sleep’s smart mattresses help to create the optimal sleep environment and enable customers to monitor their sleep patterns and measure key health indicators such as heart rate variability. Alexandra runs the business with her husband, Matteo, whose own struggles with sleep inspired him to come up with innovative technological solutions, and she talks about their shared ambition to help people improve their health and wellbeing by getting a great night’s sleep. Alexandra is proud that Eight Sleep makes a positive difference to people’s lives and she urges aspiring entrepreneurs to create businesses that aim to make a significant impact and solve the big problems in society.

Links from Episode:

8 Sleep's Website: www.eightsleep.com

8 Sleep's Instagram: @eightsleep

8 Sleep's Twitter: @eightsleep

Alexandra's Twitter: @a_zatarain

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