At various stages, a brand needs to ask itself the million-dollar question -
“Who is the audience?”
“Who are the people that we seek to serve?”
Broadly, there are 2 ways to describe the audience.
<ul>
 <li>Demography</li>
 <li>Psychography</li>
</ul>
But what type of targeting is better? Demographic or psychographic?

At various stages, a brand needs to ask itself the million-dollar question - “Who is the audience?” “Who are the people that we seek to serve?” Broadly, there are 2 ways to describe the audience. Demography Psychography But what type of targeting is better? Demographic or psychographic?

Episode 63 - Struggling to find your audience online?

This podcast talks about Marketing which is story based, empathy-driven and based on the abundance mindset.

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Episode 63 - Struggling to find your audience online?

Episode 63 - Struggling to find your audience online?