The use of artificial intelligence in sales is revolutionizing the way businesses approach customer engagement, lead generation, and sales forecasting. This revolution brings with it a lot of questions, and even worry from reps and leaders on what this means for the future. In an ever-changing sales landscape, it’s important to understand how AI can impact your sales motions. On today’s show, we’re going to explore how AI has transformed B2B selling so far. We’ll dive into how your sellers can leverage AI to increase win rates. And, we’ll look into the future to see how AI might continue to transform B2B selling.