The Process is Black and White

Episode 66 - Homework


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The close of Storybrand, the Marketing Playbook

Storybrand closes with the marketing playbook. A series of steps that the reader can follow and focus on in order to take some positive steps on the storybrand journey. Vernon and Devin react to these steps, think about what they have as homework, and discuss how Andy Reid was ahead of his time. Also, we introduce our new book, This is Marketing!

Links:

Our current book Storybrand

Our new book This is marketing

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