Onward Nation

Episode 675: Employee delight - not customer acquisition, with Jennifer Sertl


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Jennifer Sertl is a business strategist and internationally recognized as an influencer in social media and a thought leader in the emerging field of corporate consciousness. She is president and founder of Agility3R, a leadership development company dedicated to strengthening strategic skills and helping leaders become more resilient, responsive, and reflective. She is also co-author of the book, “Strategy Leadership and the Soul.”

What you’ll learn about in this episode:
  • The importance of giving frontline people the tools that they need to create value for the customer
  • Why business isn’t about customer acquisition, but about employee delight
  • How our competitive advantage is not about our skill set, but rather how well we read our environment and how we use that to act
  • Thinking and acting globally
  • Why everyone should have an 18-month calendar
  • How being afraid to choose can dilute your value proposition
  • Why leaders today really need to be versed in social
  • The value that comes from spending time with people who you respect the most
How best to connect with Jennifer:
  • Twitter: @JenniferSertl
  • LinkedIn: www.linkedin.com/in/jennifer-sertl-922177
  • Website: www.agility3r.com
Resources:
  • Strategy Leadership & the Soul Video: www.youtube.com/watch?v=jS5BpO6l8mo
  • Book: Strategy, Leadership and the Soul

 

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