My guest today is Alex Yoder, Co-founder, and CEO of Overview Coffee and a Patagonia Snowboarding Ambassador. He’s committed to tangible environmental activism, human connection, and harnessing the quiet power that comes from being a shy kid.

We talked about his transition from anti-establishment snowboarder to CEO, why it’s a privilege to be in a position to care and why it’s important to be mindful about how you participate in commerce.

Photo Credits: Johnie Gall, Andrew Miller & Ben Moon

More episodes and videos on our YouTube channel or @aaronfeinbergconsulting

Editing and social media support from Michael Moeri

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