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Episode 7: From Sales-Led to Product-Led with Kenneth Vincent (ClickUp)
Kenneth Vincent, former Director of Sales at ClickUp, shares the stories of ClickUp’s transition from PLG to Product-Led Sales. What it took to get PLG buy-in, the process behind defining and operationalizing PQLs at ClickUp, balancing automation and customization when it comes to sales outreach, and the details of ClickUp’s self-serve and land-and-expand motions.
🪄 Read episode takeaways here.
About Kenneth:
Kenneth, former Global Director of Sales at ClickUp has been an early employee at 3 unicorns helping those early teams build a business and GTM strategy. Prior to ClickUp, Kenneth held senior enterprise sales roles at Goodera, App Annie, and Yammer.
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By PocusKenneth Vincent, former Director of Sales at ClickUp, shares the stories of ClickUp’s transition from PLG to Product-Led Sales. What it took to get PLG buy-in, the process behind defining and operationalizing PQLs at ClickUp, balancing automation and customization when it comes to sales outreach, and the details of ClickUp’s self-serve and land-and-expand motions.
🪄 Read episode takeaways here.
About Kenneth:
Kenneth, former Global Director of Sales at ClickUp has been an early employee at 3 unicorns helping those early teams build a business and GTM strategy. Prior to ClickUp, Kenneth held senior enterprise sales roles at Goodera, App Annie, and Yammer.