Social media gives you great tools for building your brand, learning more about your customers, and connecting with them. Join Rich Stone, VP of Sales, West, at TechTarget, as he reveals the secrets to building trust and rapport digitally. Focus your profiles on your customers, practice a thoughtful approach to sharing and engagement, and always elevate brand building over bragging. Then get ready for supercharged — and highly socialized — results.

 

Guest: Rich Stone (https://twitter.com/rstone57)

Hosts: Kevin Micalizzi (https://twitter.com/kevinmic)

 

Related resources:

 • Keep Your Message Human, See Your Sales Numbers Rise http://sforce.co/2zFVf8a
 • 7 Tips From My Appearance on the Quotable Sales Podcast Episode #70: The Secrets to Using Social for Sales http://bit.ly/2hzlV45