We all know that call centers have some of the highest turnover rates for a given industry, 29 percent in fact (according to a 2016 Contact Decision Makers’ Guide). This figure is significantly higher than the 10% benchmark that most businesses and/or industries regularly aim for. Meet entrepreneur Craig Handley, a call center co-founder who is defying the grim industry statistics. With persistence and a lot of dedication, this modern, proud, and very humble entrepreneur has not only grown his call center business from 20 agents to over 1,000 (in both the US and Mexico), but also, he’s managed to significantly reduce turnover rates by implementing a very unconventional approach.

This week on Trusted Counsel’s podcast show “In Process: Conversations about Business in the 21st Century,” we interview Craig Handley, co-founder of ListenTrust, an industry leader for English and Spanish Language call center services in the United States and Mexico.

During the course of the podcast, entrepreneurs, business owners and C-level executive will learn:

• How Craig went from call center agent to building his own world class call center
• Culture building strategies that work
• Why Craig trains his employees to quit!
• How he saved his company from the brink of bankruptcy
• Advice for failing businesses

Want to learn more about ListenTrust and their approach to outsourced call center services? Visit their website at http://www.listentrust.com/

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