Emerie Holtzclaw, Owner of Lagniappe P.R.I.M.E., LLC, sits down with Jeffrey Goodman, Director of Marketing and Development for the YMCA of Northwest Louisiana, to answer the following questions:

0:38 1. I don’t know how you do all that you do. You are and have been involved in so many aspects of our community that I can’t even begin to list everything. But let me at least hit a few of the high points.

You are the market manager at Shreveport Farmers Market, chairman of the marketing committee for the Highland Jazz and Blues Festival and vice president of membership for the Public Relations Association of Louisiana’s Northwest Chapter.

In short, as the owner/operator of Lagniappe P.R.I.M.E., LLC, you are a community crusader, epic event planner and business management, public relations and marketing professional.

You and I know each other but I didn’t know your story, how you got to where you are today, before preparing for today’s discussion.

So let’s start here. Take me back and tell me about your journey that led you to become the owner of Lagniappe P.R.I.M.E.

7:55 2. Imposter syndrome, how do you prove that you really know what you're telling people they should pay you to do or to know for them?

9:40 3. Talk to me about some of the things that for you make a great event?

11:55 4. Walk me through some of your process and approach to putting on a successful event?

13:01 5. Where does one find a community calendar?

15:38 6. As you look around our community, what concerns you the most?

19:10 7. Do you feel like we have too many events, not enough events, or a good number of events for a community of this size?

22:28 8. What makes you optimistic that we are headed in the right direction as a community?

39:12 9. Talk about your role as Director of Marketing for Red River Revel?