Michael Micheletti is the Corporate Communications Expert at Unison Home Ownership Investors, a company that helps consumers own their own home by combining a mixture of debt and equity. Unison has been in the marketplace for about a decade and is the only company currently offering this service to consumers. Michael explains how his company does what it does, the benefits it has for consumers, and some of the challenges they face, especially at the state level. Tune in to find out more about this unique business, and how they are revolutionizing financial technology in residential real estate!

 

Key Takeaways:

[:20] John introduces his guest for this episode — Michael Micheletti.

[1:20] Who is Michael and what does his business do?

[4:43] What happens to the equity when a customer sells the house?

[6:17] From a business standpoint, what impact would it have if a consumer decided to keep their house for an extended period, e.g. 30 years?

[8:45] Michael discusses one of the challenges he faces in his business — the home tenure rate has increased, and this speaks to one of the problems with inventory.

[11:00] What are the tax issues surrounding this industry?

[14:40] How is Michael's business made possible?

[17:48] Why is Michael's business problematic in certain states?

[22:50] Michael explains how his business affords customers the flexibility to get the support they need from Unison.

[25:50] On the homebuyer front, Unison is the only company that is offering consumers this service.

[28:01] How did the idea for the company come about? Michael shares a little about the company history.

[32:21] There has been an explosion in the shared economy system and Michael's business fits perfectly into the system.

[37:08] John and Michael discuss some alternative housing ideas for the future and the changes in mindset that have primed the marketplace for Michael's business.

[44:49] Get in touch with Michael via his website to find out more!

 

Mentioned in This Episode:

Unison Home Ownership Investors

Michael Micheletti on LinkedIn

Uber

Loftium

WeWork

Venmo

Zillowtalk, by Spencer Rascoff and Stan Humphries