Your story and unique answers to your client's questions are the basic fuel to your sales engine. That engine needs a fuel pump and a turbo boost… Let me explain.
A well-designed eBook also fuels your marketing system. Ebooks can be broken into asset parts that will navigate people back to your website, which will turbo boost your business.
Each part or chapter can create more awareness by becoming a new and consistently familiar part of your marketing communications system.
Can you imagine what happens when your salespeople
connect with your current and past clients?
In this episode, I will discuss how to utilize your sales team's connections to Turbo-Charge your Marketing & Sales R.A.C.E.!
Combine consistent content creation and distribution on social media and email with a complete data capture and follow-up sales system. You now have a foundation that helps turn:
Relevance into Relationships
Awareness into Authority
Consistency into Commitment
Engagement into Execution
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