Martin Lieberman (@MartinLieberman) is a content marketer and social media manager for IBM. His career began as an intern at Ad Age in NYC and blossomed in Boston as he took on a multitude of roles at companies like Staples and Constant Contact. Aside from his professional life, Martin is a sports-fan (I forgave him for cheering the Red Sox) and an avid-movie goer. While he was on a long-list of persons I looked forward to having on the podcast, it's worth noting that recent alum, Glenda Vaquerano made the personal recommendation herself to include Martin on the show.

This Week on Why I Social, Martin and I discuss:

• His "very early" career in journalism
• Discovering sports in Boston
• The unplanned journey that turned into a successful career

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