Agriculture & climate change can be confusing topics to navigate. From scientific jargon to policy to news articles, it can feel like you need a PhD just to understand everything.

To start, everyone relies on agriculture. A farm is not a forest! Understanding food production and distribution will help you position yourself better in political and social conversations that are inevitable.

Learning more about agriculture will definitely improve your opinion of agricultural work! It will help you better communicate with your customers and bring more awareness on topics that are often misunderstood.

Your customers, and people, in general have many assumptions about what you should do or say to fit in. Communicating clearly your beliefs and your social impact will play a major role in your credibility and customer loyalty!

Loyalty has, over the past decade, become a crucial construct in marketing, and particularly in the burgeoning field of customer relationship management. Your focus should be in making your customers to return.