Do you know that Rolling Stones song? “You Can't Always Get What You Want?” It goes on to say, “But if you try sometimes, you might find, you get what you need.”

I think that “Want” is a term that talks about the future. I WANT (desire to obtain) a cool new computer and desk in our new home in North Carolina. But since we have to live in an apartment for 3 months, I NEED a desk and my old computer stuff to work and conduct business.

In the website business game, there are two types of traffic. Paid (lots of traffic, but expensive and many headaches) or Earning it (getting people to follow your Big White Truck to safety) with content you place in the road!

“Drop by drop is the water pot filled. Likewise, the wise man, gathering it little by little, fills himself with good.”

– Buddha

In this episode, I will talk about how wants and needs can be different, especially when it comes to website (and highway) traffic!

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