In this episode of the podcast I had the pleasure of having Chris McBride on as my guest. I had a powerful and deeply insightful conversation with Chris about a whole myriad of topics and both Chris and I don’t hold back and kept things real and authentic as we discussed the disparity in the calibre and competency of Personal Trainers and online coaches within the fitness industry as there are a lot of phenomenal coaches but some coaches that may be undermining the overall reputation and standing of the industry by taking shortcuts and perpetuating falsehoods, fallacies and misinformation. We discussed the challenges of being a strength and conditioning coach, the experience of working with high level elite professional athlete as well as the general population. We discussed coaching philosophy and how showing up, going above and beyond and being of service to our clients is our fundamental mission and modus operandi when it comes to our careers. We also discussed Chris’s 3 Golden Rules he lives his life by and much more. You can follow Chris on Facebook and Instagram at StrengthCoachNi. Give his pages a like and follow as he produces great content that I have found extremely informative, invaluable and even entertaining as Chris doesn’t hold back and wears his heart on his sleeve which I respect and appreciate immensely. You can listen and subscribe to the podcast on Spotify, Apple Podcasts and Castbox.