Inside Job: Making CX Work

Episode 8: Customer Experience Transformation in Action with Brenntag


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Customer experience transformation is something that we talk about often on this show. But what does it look like for a B2B organization that started on their transformation journey five years ago? In this episode, Jose chats with Shaun Myers, Director of Supply Chain and Service at Brenntag, a nearly 150-year-old German chemical distribution company operating in more than 77 countries worldwide as well as B2B International’s Head of Growth, Nick Hague.

Other topics discussed:
• Where Brenntag’s journey started
• Mistakes to avoid
• The results of embracing a CX mindset
• The importance of employee engagement in CX transformation
• The 6 key pillars of world class CX

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Inside Job: Making CX WorkBy Merkle

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