Many of you listeners must be thinking. Win Friends? Like bribe them? or Influence them, is that the same as manipulating people to do what we want. Today’s mentality is so broken. When I tell some of my friends about this book, they chuckle thinking its a joke. But this is a classic 1936 book, a time when friends and influence meant something deeper than a Insta Friend or a FB Friend in todays time. This book brings to us timeless lessons about learning the basic rules for making a great first impression and winning people over to understanding where you are coming from.

Contained in this book is 29 principles on how to deal with people and broken down into 4 parts from the techniques in handling people to becoming a more effective leader and getting buy in from others.