Sticky Business

Episode 8: Uncorking Cannabis Beverages


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We're all familiar with edibles, but what about drinkables? Cannabis-infused beverages are having a moment and consumers are thirsty for more.

Find out what people like, love, and never want to see again. Based on data from SoapBoxSample's CANNApinion Poll of 1,000 cannabis consumers (from July 2020), we explore consumer behaviors and preferences around "drinkables." Why are married men with kids more likely to try them? Why is infused wine more popular than beer? What's the most preferred flavor? What percentage of people are drinking alcohol and cannabis together? We answer all of these questions and more.

PLUS - Mike Tyson's bizarre new venture and why cannabis stocks rallied (slightly) at the end of August 2020. 

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Sticky BusinessBy Adriana Hemans and Spike Smith

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