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Episode 8: Will Build to Order Take Hold? And What About Lemmy?
Ch-ch-ch-ch-changes. Turn and face the strange....
Geez, so much is happening with the automotive supply chain. Kathi and Mike discuss the short-term and long-term effects of vehicle inventory and how dealers are adapting their customer experience, both good and not so good, to keep up with the constant changes.
The “build-to-order” model is being talked about even more now, with some manufacturers implementing it. How will customers behave when offered a “build-to-order” car with its history of not working well on a grand scale? In our right-now world of Amazon, is waiting 6-8 weeks for a vehicle really feasible?
Also, sky-high prices now but what happens when the bullwhip effect bestows its magic? How will customers behave a few years down the road when they’ve purchased (and financed) their $69,000 vehicle today for $85,000? What does this mean for customer retention?
We’ve been busy consuming documentaries and books (in our spare time!). Here are the links to the highlights and recommendations we talk about in this week’s episode:
Lemmy: The Legend of Motorhead documentary: HERE
Woodstock 99 documentary: HERE
The Curse of Von Dutch: HERE
Miles Copeland book “Two Steps Forward, One Step Back”: HERE
PS: Would you like to learn on how to laser-target your prospecting, establish rapport through existing connections...and sell more? Download your FREE Social Selling Guide today. HERE
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By Kathi Kruse and Mike theCarGuy CorreraCh-ch-ch-ch-changes. Turn and face the strange....
Geez, so much is happening with the automotive supply chain. Kathi and Mike discuss the short-term and long-term effects of vehicle inventory and how dealers are adapting their customer experience, both good and not so good, to keep up with the constant changes.
The “build-to-order” model is being talked about even more now, with some manufacturers implementing it. How will customers behave when offered a “build-to-order” car with its history of not working well on a grand scale? In our right-now world of Amazon, is waiting 6-8 weeks for a vehicle really feasible?
Also, sky-high prices now but what happens when the bullwhip effect bestows its magic? How will customers behave a few years down the road when they’ve purchased (and financed) their $69,000 vehicle today for $85,000? What does this mean for customer retention?
We’ve been busy consuming documentaries and books (in our spare time!). Here are the links to the highlights and recommendations we talk about in this week’s episode:
Lemmy: The Legend of Motorhead documentary: HERE
Woodstock 99 documentary: HERE
The Curse of Von Dutch: HERE
Miles Copeland book “Two Steps Forward, One Step Back”: HERE
PS: Would you like to learn on how to laser-target your prospecting, establish rapport through existing connections...and sell more? Download your FREE Social Selling Guide today. HERE