William Alex Keem experienced the loss of his father to cattle raiders at a very young age, an event that profoundly impacted his life and perspectives. Growing up in West Pokot, Kenya, where cattle rustling is a significant issue, William has become a staunch advocate against this practice. His life's ambition is centered on eradicating cattle rustling from his borderland community. As a peace facilitator and community advocate, William is dedicated to healing his community from the scars of cattle rustling and is actively involved in campaigns and initiatives against it.