The Other Side of Sales

Episode 80: Interview With Joe Paranteau


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A leading expert on sales performance, Joe Paranteau, joins Ashleigh and Ryan to talk about his cultural identity and time in the military and how both have helped throughout his journey in sales.

SHOW NOTES

His Sales Journey

-Joe grew up without much, and one of his first memories is selling rocks as paperweights door-to-door.

-Throughout high school and college, he found himself in various sales roles. And, after college, he decided to make it his career.

Terminology

-Although the use of the terms Native American or American Indian is frequent, Indigenous is a term that works well globally, so Joe recommends it most often.

Cultural Identity and Sales

-People don’t look at Joe and see his cultural roots. They look at him and instantly think he’s white and suburban. It wasn’t until the last ten years that he felt comfortable enough to share his heritage in the workplace.

-But, there are many aspects of his culture that helped in his various sales roles. One of the most prominent examples is the circular reference to time in most indigenous cultures. So, he never thought of the sales process as linear and was able to build stronger relationships. He never stopped selling.

Building Rapport

-Although quotas can be intimidating and anxiety-inducing, it’s best not to focus on them. Shifting your focus instead to the customer and the problem you’re solving will help you build stronger relationships and hit your quota.

Tenacity

-Tenacity is something Joe learned early on. Because he comes from a poor background, opportunity wasn’t abundant, and he had to make it for himself.

-If people doubt you, use it as motivation to propel you forward.

Being a Veteran

-Many commercial companies don’t understand veterans and the skills that are gained through serving.

-The military starts everyone from the same place, assuming nobody is confident nor competent. Corporate America could take this note. It spends too much time assuming people know things or are capable of things because of points on a resume.

-Not to mention, veterans are reliable in high-stress situations and culturally aware.

Resources

-Billion Dollar Sales Secrets by Joe Paranteau

-Rich Dad Poor Dad by Robert Kiyosaki

-‘Horrible History’: Mass Grave of Indigenous Children Reported in Canada on the NY Times

Connect With Joe

-jparanteau.com

Connect With Ashleigh

-Instagram

-LinkedIn

-Twitter

Connect With Ryan

-LinkedIn

Connect With OSoS

-Instagram

-LinkedIn

-Twitter

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The Other Side of SalesBy Ashleigh Early