Playbook For Amazon

Episode 80: What’s New on Amazon July 2022 with Jenna


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https://www.youtube.com/watch?v=6lzC5d491E8

Now that Prime Day has passed it is important to do the following:
  • Make sure you are requesting a review on the influx of orders
  • For those of you that have a Review
  • Funnel make sure we are set up to ask for the review but also get continuous follow ups
  • Start implementing regular promotions again:
    – Coupon Clippings
    – Lightning Deals
    – 7 Day Deals
  • Implement customer engagements if you haven’t done so already
  • The event is expected to fall between the end of September and early October
    • The event is expected to fall between the end of September and early October
    • Inventory must be inbound by September 12th in order to be to the FBA warehouses on time for the event
    • Promotions
      – Lightning Deals
      – Right now this is the only promotion being offered
      – We expect more will be offered soon
      – Book these by Friday (7/22)
    • Amazon Posts and Customer
      – Engagements
      – Once the date is announced we suggest scheduling out both Amazon
      – Posts and Customer – Engagements for the day of
      – It should feature products you are having the deal on
    • Still Not Sure How to Launch Products on Amazon?
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      Playbook For AmazonBy Jeff Lieber

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